Geselle Marie
Specialties: Dry Cut, Custom Color, Highlights, Balayage, Keratin Treatment, Brazilian Blowouts
Founder, The Co-Artist studio
Born and raised in Los Angeles, Geselle Marie’s passion for hair began early and has shaped her 15+ year journey as a stylist and artist.
After honing her craft for over a decade in the fast-paced L.A. beauty scene, she relocated to Santa Cruz, bringing her signature blend of effortless style, technical precision, and personalized client care to the coast.
As a mother of three sons, Geselle deeply understands the power of feeling confident and polished — even with a busy lifestyle.
Her approach is rooted in creating low-maintenance, natural looks that empower clients to feel beautiful every day.
A dedicated lifelong learner, Geselle has studied under some of the industry’s most respected professionals, including Anh Co Tran and top Vidal Sassoon artists in Downtown Los Angeles.
Her expertise in Dry Cutting — cutting hair in its natural fall, not wet — allows her to craft tailored, wearable shapes that move effortlessly with each client’s lifestyle and texture.
At The Co-Artist Studio, Geselle offers custom color services including highlights, balayage, and full-color transformations, specializing in soft, natural blondes designed for easy grow-out and low-maintenance beauty between appointments.
With meticulous attention to detail, a passion for personalized artistry, and a deep commitment to authentic client care, Geselle creates an experience where collaboration meets creativity — helping every guest leave feeling confident, polished, and truly themselves.
Service Menu
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Dry Cut + Wash & Blowout (Chin-Length & Longer)
A complete refresh for your hair! Includes a gentle detoxifying shampoo to remove metal particles from water, a nourishing conditioning treatment to protect against buildup while adding softness, a professional blowout, and a precision dry cut to perfect your style. Perfect fir styles like long layers, shag, bob, lob, butterfly haircut, and more.
Service range $125 - $145
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Mini Custom Balayage / Highlight
Includes a gloss for shine and toning, metal detox shampoo to remove impurities, a protein treatment for strength, and a blow-dry for a polished finish.
Starting Service $190 + product
Partial Custom Balayage / Highlight
Includes a gloss for shine and toning, metal detox shampoo to remove impurities, a protein treatment for strength, and a blow-dry for a polished finish.
Starting Service $240 + product
Full Custom Balayage / Highlight
Includes a gloss for shine and toning, metal detox shampoo to remove impurities, a protein treatment for strength, and a blow-dry for a polished finish.
Starting Service $380+
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Keratin Express Blow Out
Our speediest smoothing treatment for instantly healthier, stronger, and frizz-free hair! This is not a straightening treatment but instead works to eliminates frizz, enhances styling manageability, repairs damage, and leaves hair incredibly soft with radiant shine. It delivers a super-charge of keratin to strengthen and protect your hair while enhancing color vibrancy. Results last up to 6 weeks, making it the perfect quick refresh for smooth, luminous hair.
Starting Service $90 + product
Anti-Frizz Smoothing Treatment
Smooth, frizz-free, and more manageable hair—resistant to summer heat, chlorine, and salt water for up to three months! We use Sweet Professional, a Brazilian smoothing treatment powered by heat-activated amino acids. This sulfate-free, organic-based formula is enriched with Pro-vitamin B5 for deep hydration, smoothness, and an advanced moisturizing complex with almond oil, creatine, and amino acids. Improves hair recovery and reduce split ends. FDA approved for safe, long-lasting results.
Starting Service $225 + product
Brazilian Blowout FREE
New from Brazilian Blowout! A formaldehyde-free smoothing treatment that delivers sleek, frizz-free, and manageable hair for up to 12 weeks. This formula works inside the hair, using patent-pending technology to temporarily stretch and realign weaker keratin bonds—without breaking or damaging the hair’s structure. The result? Smooth, shiny, and healthy-looking hair that’s easy to style and maintain, all without exposure to formaldehyde, methylene glycol, or any other harsh derivatives!
Starting Service $270 + product
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Grey Blending & Gloss
Root Touch Up & Gloss: A demi-permanent, ammonia-free color service that gently blends grey hair for up to 70% coverage, offering a natural look with seamless grow-out. Followed by a gloss for added shine, and softness along with a blowout finish. This low-maintenance service eliminates harsh lines and commitment to full coverage. Recommended maintenance every 6-8 weeks
Starting Service $145 + product
Grey Full Coverage & Gloss
A root touch up to achieve up to 100% grey coverage for a flawless, uniform color. Followed by a gloss for added shine and a smooth blowout finish. Ideal for those seeking a polished, full-coverage look. Recommended maintenance every 3-4 weeks for the best results. We offer color options both with and without ammonia. If you have a preference, please ask your stylist!
Starting Service $145 + product
Gloss / Glaze / Toner
A semi-permanent treatment that boosts shine, enhances natural color, and adds a touch of tone for a healthy, radiant finish. Infused with moisture to leave hair silky, smooth, and full of life. Perfect for refreshing dull strands and adding a gorgeous, light-reflecting glow!
Starting Service $145 + product
All Over Color
A single, rich color applied from roots to ends for a seamless, refreshed look. Includes a nourishing treatment for softness and shine, and a blow-dry for a polished finish. Perfect for going darker or a little lighter!
Starting Service $145 + product
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Add On - Haircut
Add a precision haircut to any color service, chemical treatment, or smoothing treatment for the perfect finishing touch.
Service $100.00+
Add On - Split End Treatment
A targeted treatment that helps mend and prevent split ends, protecting your hair from future damage. Applied only to the ends of the hair, this treatment strengthens weakened fibers, defends against cuticle cracking, and seals split ends for up to 4 weeks. Perfect for keeping your haircut looking salon-fresh between appointments. *add on to haircut, balayage or color service
Service $15.00+
Add-On: Grey Coverage Touch-Up
Can only be added highlight or balayage service. Perfect for blending or covering greys.
Starting Service $75 + product
Add On - Service Length & Density
Starting Service $90 +
Service + Product Investment…
Your final price will include a product charge tailored to your hair’s needs. Our pricing model is designed to ensure you only pay for what your hair truly needs — nothing more, nothing less. Product charge ranges from $20-$100